Facebook’s COO, Sheryl Sandberg’s role in the growth of Facebook in its 7 years is pivotal to its financial operations and growth as an advertising business.
Sandberg has landed a gig she deserves beyond doubt- as the first female board member of Facebook. Apart from the importance of diversity in the boardroom, Sandberg is no rookie. She serves on the board of Walt Disney and recently stepped down a board seat at Starbucks, a position she held since 2009.
Her work in Facebook consist of daily operations and her experience making decisions on the board of other public companies makes Sandberg the perfect fit.
This also marks a maturation in Facebook as a company, at least from a public perspective. It is slowing fading away from the college dorm room project into a real public company. Women make a big majority of Facebook user base so having a woman on the board shows the maturation of the company.
Facebook still has a long way to go, both as a financial entity and as a business but it is a step in the right direction. Facebook stock is at about 33 percent; although the company was overvalued at the IPO- the potential growth of Facebook as an advertising business is endless.With Facebook testing ads on Zynga, the idea of a Facebook Ad network looms and depending on its success for Facebook and publishers they could give Google Adsense a run for their market share.
[Image via Flickr- TechCrunch50-2008]
